3 Jan 2014: The Forum is currently in read-only made while we update to a new version of the Seventy% website and forum.

The forum will be back with a faster, simplified and up to date website in the next two months.

Please consider registering
guest

Log In

Lost password?
Advanced Search:

— Forum Scope —



— Match —



— Forum Options —




Wildcard usage:
*  matches any number of characters    %  matches exactly one character

Minimum search word length is 4 characters - maximum search word length is 84 characters

The forums are currently locked and only available for read only access
Topic RSS
Academy of chocolate awards controversy
February 3, 2009
12:50 pm
chocolatero
london
Member
Forum Posts: 155
Member Since:
September 5, 2004
Offline

This year artisan du chocolat has made the unpopular decision not to participate to the annual Academy of chocolate awards.
If you want to know why, have a look at our statement at
http://www.artisanduchocolat.com

February 14, 2009
5:33 pm
chocolatero
london
Member
Forum Posts: 155
Member Since:
September 5, 2004
Offline

I beleive too that there is no systematic bias but this does not excuse all the other potential risk of conflict of interest/impartiality/preferences due to carelessness that the Academy is not willing to address. There are so many of them, a few obvious ones: shapes/brands highly recognizeable, no one can properly taste 70 chocs in day, the more products/awards you enter and pay for -the more chances of winning, no standards of judging, no check that what is submitted is what is sold to customers, new awards and special awards given with no explanation of who/how decision is made, no policing on use of the awards for marketing some PR of brands participating etc etc etc.
The Academy has become a brand that benefits its club members through recognition as award winners or organisers/experts – many of whom have current or planned book deals. It makes me smile to see on their site that these awards are an important part of the international chocolate calendar. Clearly the Academy is more interested in getting recognized than ensuring fairness through increase membership, better organisation and professional attitude.
Before the Academy tries to become an event that chocolatiers in the world respect, it really needs to change at its core.
As long as they do not, every year the participation in the UK (where there is enough knowledge of the organisation) will erode.

March 3, 2009
8:27 am
chocolatero
london
Member
Forum Posts: 155
Member Since:
September 5, 2004
Offline

Check chocolate life website in the US where this debate has gone on freely.

March 3, 2009
9:46 am
alex_h
Member
Forum Posts: 1170
Member Since:
April 29, 2004
Offline

I agree that something seems fishy, even if there is no systematic bias. I mean, William Curley is “UK chocolatier of the year” and a member of the AoC himself…

March 3, 2009
12:31 pm
Seventy%
London, United Kingdom
Admin
Forum Posts: 55
Member Since:
July 31, 2006
Offline

Please note there has been no moderation of this topic, apart from a temporary locking due to a usage issue. Any changes to the post have been made by forum members.

Site Admin
http://www.seventypercent.com

Site Admin www.seventypercent.com