Seventy% is the world’s leading authority on chocolate founded in London 10 years ago.
Our aim is to raise awareness of the quality and origin of the chocolate we eat. Seventy% is now one of the principal online resources for fine chocolate, with over 600 reviews of more than 350 chocolate bars, an active forum community that includes leading professionals from around the world, and an online magazine and feature section.
Martin Christy, Seventy% editor and founder, is one of the world’s leading bean-to-bar chocolate experts. With seventeen years’ experience of fine chocolate, he has travelled the globe visiting cocoa plantations and meeting the world’s top producers. Martin is a founding member of the Academy of Chocolate in the UK and is a consultant to the fine chocolate and cacao growing industries worldwide. As well as his regular online chocolate blog, he has written features for UK magazines and has worked on several books about fine chocolate, including ‘The Connoisseur’s Guide to Chocolate’ (Apple Press, 2007).
As one of the most comprehensive chocolate sites in the world, Seventy% brings consumers, professionals and industry producers together as a community to learn the finer distinctions of cacao and chocolate and the importance of a direct connection from ‘bean to bar’. In doing so it helps support the continued growth and development of the cacao and chocolate market, from the ground up.
Seventy% also run experiential chocolate events for consumer and corporate clients.
